Consumer-focused privacy company Cloaked raises $375M as it expands to enterprise
Cloaked, a privacy-focused company known for helping consumers mask their personal information online, has raised $375 million in a combined equity and growth funding round. The company is using the capital to expand its products into the enterprise market.
Why this matters: Consumer privacy tools tend to stay niche. Real money usually flows toward surveillance, ad tech, or security products that serve big companies. A $375M raise signals that someone thinks privacy infrastructure can scale the other way. The move into enterprise is the part worth watching. Enterprise means employee data, customer records, and business workflows. That is a different risk profile than helping individuals hide their email from a retailer. The product Cloaked builds for companies will say a lot about whether this stays a privacy story or quietly becomes another data management play.
Who should care: General readers · Privacy officers · Policy
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