Five US states join FTC lawsuit alleging Hims & Hers engaged in unlawful privacy practices
Five US states have joined an existing FTC lawsuit against Hims & Hers, the telehealth and wellness company, over alleged unlawful privacy practices. The case now carries both federal and multi-state enforcement weight.
Why this matters: Hims & Hers sells health products and telehealth services, which means the data at stake is not just emails and passwords. It is information about people's bodies, prescriptions, and medical conditions. When someone shops for hair loss treatment or mental health care online, they are not expecting that data to be mishandled. Five states piling onto an FTC case signals that regulators think something serious went wrong here. Health data needs a much shorter leash than retail data, and this case will test whether companies selling wellness can be held to that standard.
Who should care: Lawyers · Privacy officers · Compliance · General readers · Policy
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