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World’s largest health appointment platform dumps its web trackers after Markup investigation

The Markup · · International · Enforcement

Doctoralia, described as the world's largest health appointment platform, removed web trackers that were sharing data with social media companies following an investigation by The Markup. The company framed the removal as a precautionary measure.

Why this matters: When you book a doctor's appointment online, you probably assume that information stays between you and your doctor. Trackers on health platforms can tell social media companies what conditions you searched for, what specialists you booked, and when. That data can follow you across the internet. Doctoralia only acted after a journalist found the problem and reported it. That is not a privacy program. That is damage control. The real issue is why trackers like these were on a health platform in the first place.

Who should care: Lawyers · Privacy officers · Compliance

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