CalPrivacy Authorizes Rulemaking on Opt-Out Signals, Raises Data Broker Fees, and Starts the Clock on DROP Amendment Comment Period
California's privacy regulator has authorized a new rulemaking process on opt-out signals, increased fees for data brokers, and opened a comment period on proposed amendments to the Delete Request and Opt-Out (DROP) framework.
Why this matters: Three moves at once, and each one has teeth. Opt-out signal rules matter because right now 'do not sell my data' only works if companies decide to respect it. Rules can change that. Higher data broker fees are a small but real cost on an industry that profits from trading your information without ever meeting you. The DROP comment period is your chance to shape how deletion requests actually work in practice. Most people will not comment. The companies whose business depends on the outcome will.
Who should care: Lawyers · Compliance · General readers · Privacy officers · Policy
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